Product marketing manager

Product marketing manager

Constructor group, (https://constructor.org/) formerly known as SIT, is a global institution founded in 2019 by Dr. Serg Bell, a long-time tech & education entrepreneur and investor.

Through its non-profit and for-profit entities that combine a university, a research center, businesses, consulting services, incubation, and funding, Constructor group aims to provide innovative education that covers the entire learning lifecycle and technology breakthroughs in five fundamental technology trends.

DUTIES & RESPONSIBILITIES:

    • Plan and execute marketing strategy for Constructor Learning, and project manage all day to day marketing activities
    • Prepare and manage monthly, quarterly and annual budgets and plans for company marketing activities in order to recruit students and find business clients for SoM programs.
    • Set, monitor and report on product growth/marketing/sales targets.
    • Design branding, positioning and pricing strategies, and implement, with coherence to Constructor guidelines
    • Work with Shared services marketing teams to prepare require content, launch and coordinate marketing campaigns, setup and work with revenue pipeline.
    • Ensure that brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
    • Analyse consumer behaviour and determine customer personas
    • Identify opportunities to reach new market segments and expand market share
    • Monitor competition (acquisitions, pricing changes and new products and features)
    • Coordinate sales and marketing efforts to generate revenue 

    QUALIFICATIONS & EXPERIENCE:

    • Work experience as Head of Marketing/Program Marketing manager in education or software industries. 
    • Experience running successful marketing campaigns
    • Solid knowledge of web analytics and Google Adwords
    • Experience with CRM software
    • Leadership skills with the ability to set and prioritise goals
    • Analytical mind
    • BSc or MSc in Marketing or relevant field

    WHAT WE OFFER

    • Competitive salary
    • Comprehensive health insurance
    • Choice of equipment ( i.e. laptop, monitor, etc).
    • Fully remote job with a flexible working schedule
    • International company with large-scale projects and global clients.
    • Community of passionate experts to exchange knowledge and expertise with.
    • Opportunity to contribute to a better future of education together with a friendly and open-minded team.

     

    Contact Us

    Interested in this position? Please fill out the form, and our HR team will contact you shortly.